Browsing Management and Marketing Dissertations and Theses by Date Published
Now showing items 1-20 of 83
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The financial regulatory challenges of Lao state-owned commercial banks in joining ASEAN Economic Community : a management perspective
(2020)RESEARCH SUB-QUESTIONS: 1. What are the benefits and disadvantages for Lao banks in joining AEC? 2. What are the financial regulatory challenges management face in joining AEC? 3. What financial regulatory strategies ... -
Profile of Generation Z and work engagement levels of Generation Z and Generation Y in Auckland
(2020)RESEARCH QUESTIONS: As per the identified aim and objectives of this research study, the following research questions are formulated: What is the profile of Generation Z based on an Auckland, New Zealand sample ... -
An investigation into what are the important motivation factors that help to retain Generation Y and Z employees in a mining company in Laos
(2019)RESEARCH OBJECTIVES: Ø To assess the current retention strategies used in a mining company in Laos. Ø To provide/suggest improvements to staff retention practices in the Lao mining company. Ø To investigate motivational ... -
The Influence of leadership on organizational citizenship behaviour in Lao-based international non-government organisations
(2019)Today’s leaders and managers face unexpected and unforeseeable situations in the workplace, due to the complexity and dynamics of globalisation. Yet, for organisations to avoid sub-optimal performance,employees must perform ... -
An exploration of staff retention strategies implemented by the banking sector in Laos to retain talented employees
(2019)RESEARCH QUESTION How do banks FB1, FB2, FB3, LB1 and LB2 retain their talented employees? SUB-RESEARCH QUESTIONS: 1. What staff retention strategies are implemented by foreign-owned banks FB1, FB2 and FB3 in Laos? 2. ... -
Practices of diversity management in international non-governmental organisations in Laos
(2019)RESEARCH SUB-QUESTIONS: 1. How do managers within INGOs in Laos perceive diversity in the local workplace? 2. What are the current approaches of INGOs in Laos to manage diversity? 3. How does diversity affect INGOs’ ... -
Customers’ motivation to embrace digital banking in Sri Lanka : a case study of Sampath Bank PLC
(2019)RESEARCH SUB-QUESTIONS: How does ease of use motivate customers to make use of digital banking? o How does usefulness motivate customers to make use of digital banking? o What risk elements motivate customers to make ... -
Brand identity and brand image of tourism destinations in Lao PDR
(2018)RESEARCH QUESTIONS: Main research question: How is the brand image of Lao tourism destinations perceived by tourist different from the ideal brand identity projected by the government? Sub-research questions: 1. ... -
A study of business strategies applied by entrepreneurs in SMEs in the hotel industry in Vientiane to maximise competitive advantage
(2017)Today’s competitive business environment is unstable and continues to change, so business owners are facing great challenges in designing suitable business plans, particularly in developing countries where there are few ... -
Impact of change management on professional staff training and development in New Zealand educational institutions : a case study
(2017)The world of educational institutions appears to be immersed by the waves of change. Change is important for organisations in growing highly competitive educational environments. To survive and sustain the powerful forces ... -
Factors that impact on the success of E-commerce for B2C SMEs in China
(2017)Science and technology not only change life, but also change business models, with E-commerce being the best proof of this in recent years. More and more businesses began to develop businesses through E-commerce and emerging ... -
Talent management’s role in retaining employees in the banking sector in Laos
(2017)RESEARCH QUESTIONS: 1. How well do HR managers understand the term ‘talent management’? 2. What are the current roles of HR managers regarding talent management in the banking sector in Laos? 3. What are the current ... -
Integrated marketing communication strategies for SME firms in the tourism sector in Laos
(2017)In today’s business environment, marketing communication plays an important role in business competitiveness enhancement. It refers to all methods that companies use to communicate with their consumers with the purpose of ... -
Green purchasing behaviour : to determine the strength of sustainability and green elements within consumers’ brand experience required to trigger purchase motivations
(2017)As Grubow (2007) states “sustainability by definition is the concept of meeting the needs of the present without compromising the ability of future generations to meet their own needs” (p.41). Throughout this research the ... -
The perception and preparation in terms of risk management of SMEs owners in Laos toward the joining of the ASEAN Economic Community (AEC)
(2016-06-17)In the global market, many trade unions emerge to form negotiating and bargaining power across their market zone. One of the newest emerging unions among the ASEAN countries is also in the progress of integration. The ASEAN ... -
How is the servant-leadership philosophy incorporated in the corporate culture of a culturally-diverse retail company in New Zealand? : a case study approach
(2016-04)The word ‘leader’ is often heard or seen, and even overused, to simply refer to senior managers of organisations, in which case it is more concerned with their position or rank in the organisations, rather than with the ... -
The role of transformational- and servant leadership in a governmental agency (Bank of the Lao PDR) in order to build an effective working environment
(2016)Leadership is very crucial for any type of organisations, especially leadership that stresses the importance of leaders and followers interaction. In a Lao governmental agency, the Bank of the Lao PDR (BOL), this type of ... -
Strategic human resource management impacts on local managerial employees’ capacity building in foreign companies in Laos People’s Democratic Republic
(2016)To succeed in today’s competitive business environment, Strategic Human Resource Management (SHRM) should be integrated with the organisational strategic plan. Particularly, SHRM in capacity building should be taken into ... -
The management impact of the new Warrant of Fitness inspection regulations on small workshop businesses in New Zealand
(2016)Small business delivers a massive contribution to the New Zealand economy by generating job opportunities. Besides that, small business has several key advantages namely: small businesses are more efficient than large ... -
The challenges faced by homeowners and other stakeholders in retrofitting double glazed windows in older homes in New Zealand
(2016)Current building legislation (NZS4218:2009) includes requirements for energy efficient windows. This has resulted in most new homes in New Zealand being fitted with double glazed windows, improving the health, comfort and ...
