Browsing Management and Marketing Conference Papers by Subject "130103 Higher Education"

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    • Are higher education institutions delivering customer satisfaction? 

      de Jager, Johan W.; Jan, Muhammad Tahir; Hebblethwaite, Denisa (Australian and New Zealand Academy of Management (ANZAM), 2015-12)
      Higher education institutions are realising the importance of a customer centred approach to survival in the face of increased domestic competition and the globalisation of higher education. The objective of the study is ...
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