Browsing Management and Marketing Conference Papers by Title
Now showing items 1-20 of 79
-
Adoption of sustainability tourism practices : Auckland hotels
(2014)The paper reports the findings of a survey of the reasons for the adoption or non-adoption of sustainable practices by hotels in the greater Auckland region. New Zealand prides itself on its clean green image. For over ... -
Are higher education institutions delivering customer satisfaction?
(Australian and New Zealand Academy of Management (ANZAM), 2015-12)Higher education institutions are realising the importance of a customer centred approach to survival in the face of increased domestic competition and the globalisation of higher education. The objective of the study is ... -
Assessing the implementation of a turnaround management strategy in a water board
(2014)The research focused on assessing implementation of the turnaround management strategies in a water board. The location of the research was a water board located in the economic heart of South Africa, Rand Water. The ... -
Attributes associated with customer satisfaction in fine dining restaurants and their ‘Zones of tolerance’
(2012)This study identifies the attributes of fine dining restaurants that are associated with customers expressing satisfaction with fine dining restaurants. Data was gathered using an online questionnaire. The sampling frame ... -
Back to the future : business workplace competencies revisited
(New Zealand Association for Cooperative Education (NZACE), 2019-04)Higher education has a responsibility to consider the development of generic competencies in students to enable them to transfer tertiary learning to meet the changing demands of the workplace when they graduate (Quek, ... -
Cambodian banking sector experience of strategic human resources partnerships with business
(2015-12)Empirical studies carried out in the field of strategic human resource management suggest that HR strategic partnerships bring positive impacts to business resulting in an improvement in organisational excellence. A survey ... -
Carbon allowance accounting and disclosure in Australia and New Zealand
(2014-11-09)Research Question(s): (1) How are the companies that are affected by NZ ETS and Australian Carbon Tax, financially accounting for carbon emission allowances in the absence of a uniform accounting guidance? (2) How are ... -
A Comparison of Online and Offline Gender and Goal-Directed Shopping Online
(2013)The aim of this paper is to model the effect of the consumers’ perceptions of their offline and online gendered behaviour on online utilitarian shopping motivation and purchase intentions. We propose that when consumers ... -
Competitive advantage in the 21st century: What are the human resource functions and activities?
(2015-02)Global organisations are being forced to become more competitive. Globalisation of markets, changing customer demands and increasing product-market competition, people and the way they are managed acquire greater importance ... -
Conceptualizing brand consumption in social media community
(Academic Conferences and Publishing International Limited, 2014-07)The emergence of social media is challenging the conceptualization of the brand. This paper develops a conceptual model of the consumption of brands in Social Media Community (SMC). The research triangulates a social media ... -
Covid-19 and motel supply-chain resilience
(2021-12)RESEARCH OBJECTIVES 1. What are the major supply chain coordination and bottleneck issues in hotel supply chains? 2. Understanding response and recovery strategies with supply chain resilience -agility, adaptability and ... -
Critical Chain project management : a case study in software Industry
(International Academy of Science, Technology, Engineering and Management (IASTEM), 2018-12)Critical Chain Project Management (CCPM) has been a controversial topic with extreme opinions on its merits. This is in turn partly due to dominance of theoretical debates in CCPM literature as opposed to empirical evidence ... -
Design and validation of a survey : a reflection
(NLP Conference, 2014)Underpinning research Study design Results -
Developing a Conceptual Business Model for a Sustainable Eco-System.
(Australian and New Zealand Academy of Management, 2014)The paper focuses on developing a strategic financial business model for the purpose of creating a sustainable forest ecosystem for CUE Haven, a farmland property located at Kaipara north of Auckland. The paper commences ... -
Developing a CSR strategy for a multi-national corporation in New Zealand
(2021-12-06)Purpose: • identify and formulate strategies which could support the subsidiaries of large multi-nationals in New Zealand to implement various aspects of CSR [Corporate Social Responsibility] • It can also help smaller ... -
A dichotomy : conservation and tourism
(International Federation of Landscape Architects (IFLA), 2013)An investigation into the complex relationship that exists between conservation and tourism territories from a landscape based perspective.Trials were performed on the Muriwai Gannet Colony, Otakamiro Headland,West ... -
Effective motivation practices that could enhance employee performance in the mining industry
(Australian and New Zealand Academy of Management (ANZAM), 2015-12)HR is the most important resources in any organisation. The goals of the company are: increase profitability, enhance quality and innovation; in contrast with the objectives of employees: increasing wages and improving ... -
An empirical study of how New Zealand Not For Profit organisations are faring in performance management and evaluation
(2015-12)Current research shows Non Profit Organisations (NPOs) do not perform evaluation programmes very well. Research concerning this topic is small and lacks significant depth especially from a New Zealand perspective. More ... -
Enriching Māori entrepreneurship (Māuipreneurship) : Te Haerenga o Te Awa = The Journey of Te Awa
(2016-10)The aim of this research is to map the journey and development of “Te Awa” an undergraduate entrepreneurship (pathway) programme at Unitec Institute of Technology. Some key objectives of Te Awa are to effectively recruit ... -
The existence of the glass ceiling and the impact on the participation of female executives in the Vietnamese banking sector
(International Business Conference (IBC), 2015-12)The glass ceiling is a multifaceted phenomenon because it is the cause and effect of multiple factors. Vietnam is a developing nation and their cultural perceptions toward gender equality have had substantial impact on ...